Hailing from India’s pink city, Jaipur, Ajay started his global B2C export journey with eBay with no inventory of his own. Initially, he concentrated on sourcing products at a fair price from wholesalers to generate decent returns. As he was dealing in a mixed category, revenue was slow in the first quarter of 2019. The eBay team helped Ajay streamline his offerings, fasten his decision-making, and connected him with artisans to source products directly from them. This further contributed to his profits as his procurement costs were reduced. With several such insights, his revenue and sales grew multifold.

Today, he is selling to consumers internationally, employs a team of 8-10 people and has scaled his operations, all because of a combination of risk-taking, negotiation skills, and foresight.“The eBay team has helped me realise my dream of starting my enterprise. By providing result-driven market insights they have helped scale the growth of my business. Through their cross-border platform, I have been able to build a loyal consumer base from multiple geographies,” he says.

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